Pokémon Go has basically taken over the universe.
We’ve heard almost nothing else about gaming and technology since its release in July. So many people have downloaded the game that it's redefined what success means for a mobile game launch.
And it’s also been a smash financial success. By all accounts, it’son track to turn out $1 billion per year in revenue. Not bad for a game that’s only been out for a month.
But who’s making all that money?
Nintendo’s now-notorious stock jump was attributed to some botched market analysis that assumed they were raking in the dough from its overnight success. (Hint: They have a small stake, but it’s not really their thing).