IP Street

Driving the Innovation Economy

our commitment to you



 



who said what?

Concentrate all your thoughts upon the work at hand. The sun's rays do not burn until brought to a focus.


(Alexander Graham Bell)


Customer Satisfaction

Marketing inherited a model of exchange from economics, which had a dominant logic based on the exchange of goods, which usually are manufactured output. The dominant logic focused on tangible resources, embedded value, and transactions. Over the past several decades, new perspectives have emerged that have a revised logic focused on intangible resources, the cocreation of value, and relationships.


(Vargo and Lusch 2004) ^


For us to be successful, we need to understand your needs and deliver technologies that meet your needs. This is the essence of co-creation or synergy. We both benefit from having an ongoing relationship. With this in mind, we want to emphasize our commitment to you, our customer. You are the reason we are in business. Lewis' original idea came from working with people like you — people with a desire to better understand how the IP landscape influences business strategy and decision making.

You belong on a pedestal

Rather than develop technologies and impose them upon you, we are interested in providing a different model. Listening to you, understanding what you need based on our subject matter expertise, and then providing patent search tools that meet those needs. So far, we have heard that you want a simplification of complex patent documents. You want more than search results, you want visual results that have concrete, real-world significance. You want business intelligence from IP that is meaningful and actionable.

Are we right? For many of you, based on what you have been telling us about what our product can do, we believe we are. However, we are still listening. So if you have further suggestions and wishes, please do not hesitate to contact us.

What can we do for you?

We can only be successful if we can identify and develop tools that make you successful. With this in mind, please share your needs with us.